Ep 49 | How to Scale an Idea into a Business with William Harris Artwork

Best Places to Lead

Welcome to the Best Places to Lead show with your host, Jerry Macnamara,Every company - every organization - has the potential to be great. What Jerry has learned over the last twenty-five years is that leaders hold the key to unlocking a company’s potential - or shackling it to mundane mediocrity. On this show, we will bring together CEOs and business experts to help fill in the gaps of what great leaders do differently to unlock that potential. If you’re a B2B business owner looking to build a compelling company that outperforms...and still make it home for dinner, you’re in the right place. Jerry has led 5 different companies in both B2B and B2C. His companies have made it onto the Franchise 500, Inc 500, Fast 50 and Best Places to Work. He’s also been recognized as a 40 under 40 and an Ultimate CEO.

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Best Places to Lead

Ep 49 | How to Scale an Idea into a Business with William Harris

April 06, 2023 • Jerry Macnamara | William Harris • Season 1 • Episode 49

Most of us are subject matter experts in something. For some of us, it’s sales, for others, it’s a specific formula for a cleaning agent, and for others still, it’s understanding a process so well that the consultation and public speaking requests keep pouring in. When we move into leadership roles though, we rarely need to call on that expertise directly.

But sometimes, we’re lucky enough that the business we lead is exactly in the thing we’re incredibly talented at. So how can we avoid getting stuck in the rut of our own expertise to see the big picture and scale the company?

I’ll be sitting down with William Harris, Founder and CEO of Elumynt, an e-commerce marketing agency, and the head of marketing for Sellbrite, a SaaS company that focuses on multichannel e-commerce growth and management. (And yes, for those of you wondering, it’s pronounced: “element.”) William is a problem-solver who, after years of helping others resolve smaller issues, was hungry for larger, more complex problems. After deciding to focus on the problems he was really passionate about, he brought on a partner and, in March 2020 hired his first employee. Elumynt’s growth has since continued, and so have William’s insights.

On this episode of Best Places to Lead, I’ll be talking with William about:

• Using your expertise to grow your own business instead of someone else’s.
• Shifting our view perspective on being busy to see it as an opportunity for process improvement.
• Letting joy trickle down through every part of the business.

Ensure not to miss the chance to learn from William Harris how to transform your idea into a prosperous business.

Connect with William:

On his LinkedIn: https://www.linkedin.com/in/wmharris/
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